Smart links for musicians
One link that sends every fan to the platform they already use — and quietly tracks the click so the money you spend on ads keeps working after the tab closes.
What a smart link actually is
A smart link is a single URL — like yourname.git-royal.com/new-single — that opens a small landing page listing every place your song lives: Spotify, Apple Music, YouTube, Amazon, and the rest. The fan taps the one they use, and off they go. You share one link everywhere instead of a different URL per platform.
That's the part everyone knows. The part that matters for your budget is what happens invisibly in the background.
Why one smart link beats a raw Spotify URL
When you paste a bare Spotify link in your bio, three things go wrong. Apple Music and YouTube fans hit a wall. You learn nothing about who clicked. And if you're running ads, the platform can't see who converted, so it can't find more people like them.
A smart link fixes all three: it welcomes every listener regardless of platform, it records the click, and — this is the git-royal part — it reports that click back to Meta and TikTok server-side, so your ads keep getting smarter instead of flying blind.
Build one in five moves
Create the link
Add your release. git-royal pulls in the platforms automatically so you're not hunting down eight URLs by hand.
Style it and connect tracking
Pick your artwork and colors, then paste in your Meta and TikTok pixel IDs — free, on day one. One page feeds both platforms: Meta browser-side and server-side, TikTok server-side via the Events API. No code, and no separate link per platform.
Share it everywhere
One URL in your bio, your posts, your ads, and printed on a QR code for shows. Every channel points to the same smart page.
Watch who clicks
See views, clicks, and which platforms fans choose — split by paid vs. organic — so you know what's actually working.
Retarget the warm ones
The fans who previewed or tapped through become a warm audience you can retarget on Meta and TikTok — built for you, one click per release.
Not just a link — a loop
Every platform
Fans route themselves to Spotify, Apple, YouTube, Amazon — nobody hits a dead end.
Server-side tracking
Clicks report to Meta CAPI and TikTok Events, surviving the ad blockers that eat browser pixels.
Retargeting built in
Your engaged listeners become a warm audience automatically, so ad spend compounds.
Add Spotify pre-save for unreleased tracks, a bio link that houses all your smart links, and a royalties view that reads your statements — and the single link becomes the front door to your whole operation.
Common questions
Do I need to run ads to use a smart link?+
No — but add your pixel on day one anyway. It's free, it takes a minute, and every visit from then on quietly builds the retargeting audience you'll want when you DO start spending. An audience you didn't start collecting is the one thing money can't buy back.
Does a smart link work for a release that isn't out yet?+
Yes — that's a pre-save link. Fans connect Spotify and the track is added to their library automatically the moment it drops, so you build momentum before release day.
Will fans know it's a smart link?+
It just looks like your page with your artwork and the platform buttons. On a custom or branded setup it feels like your own site, not a third-party redirect.
How is this different from a Linktree?+
A Linktree is a general list of links with a client-side pixel on paid plans. A git-royal smart link is music-native and tracks server-side, so it recovers the conversions ad blockers hide and builds your retargeting audience for you. Many artists use both.
Build your first smart link
One link to every platform, with server-side tracking from day one. Start a 7-day trial, or build one free with no card at /try.
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